Mirelith Norcroft

Amy

Founder & Chief Investment Strategist

Mirelith Norcroft is the visionary Founder and Chief Investment Strategist of Ontp Invest, setting the intellectual foundation for the firm's client-centric approach. With over two decades of success navigating diverse global markets, she is personally responsible for developing and overseeing the execution of Ontp Invest's proprietary, evidence-based investment strategies. Mirelith excels at synthesizing complex market trends and analysis into clear, actionable mandates. Her leadership ensures that the firm consistently delivers elite expert analysis alongside accessible, highly practical financial planning resources, all aimed at achieving robust, sustainable wealth generation for every client.

Top Long-Term Investment Strategies For New Investors

Start With Clear Financial Goals Taking the first step into investing can feel overwhelming, but it all starts with clarity. Knowing why you’re investing gives you direction and helps shape every decision you’ll make along the way. Define Your Investment Purpose Start by identifying what you’re truly investing for. Each goal comes with different timelines […]

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Using Trusts And Estates In Wealth Preservation

Why Wealth Preservation Needs a Strategic Approach For high net worth individuals, saving money is where things start not where they end. When your assets cross into the multi million range, the stakes shift from accumulation to preservation. Simply parking money in an account doesn’t protect it from what comes next: shifting tax codes, lawsuits,

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Common Mistakes To Avoid In Financial Planning

Neglecting to Set Clear Financial Goals Wandering through your financial life without set goals is like driving without a destination you burn time, energy, and fuel, but never really get anywhere. Vague goals like “save more” or “retire someday” don’t guide your decisions. You end up scattering your money across half baked plans and reacting

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Forecasting the Next Bull Market: What the Experts Are Watching

Market Sentiment Signals to Watch Understanding market sentiment is one of the most telling ways to anticipate the early phases of a bull market. While no single signal guarantees a shift, tracking the tone of investors both institutional and retail alongside volatility trends can offer valuable insight. Reading Investor Confidence: Real or Reactive? Investor confidence

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Analyzing Quarterly Earnings Reports: Expert Recommendations

Focus on the Big Picture First Start with revenue. Has it grown compared to the last quarter? How does it stack up year over year? This isn’t just about flashy headlines a sharp bump might say “we launched something new,” while a dip could mean “the party’s over.” But don’t stop there. Revenue is noisy.

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What’s Really Driving the Crypto Market in Early 2026

Early 2026 feels different in the crypto market. You notice it even if you only check prices occasionally. Big moves are rarer, reactions feel slower and price swings no longer follow every headline or viral moment.  That doesn’t mean the market has stalled. It just means the drivers have changed. If you want to make

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Optimizing ROI with Effective Residential Proxy Strategies

Residential proxies revolutionize how enterprises extract value from web operations. Companies deploying strategic proxy frameworks report 312% ROI increases within six months. But success demands precision. Random proxy deployment wastes budgets faster than burning cash in a furnace. The difference between profitable operations and expensive failures lies in understanding residential proxy mechanics, selecting optimal providers,

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How easyAML’s Digital ID Verification Handles KYC Verification for Individuals and Businesses

Key Highlights Digital identity verification streamlines the Know Your Customer (KYC) process for both individuals and companies. It plays a vital role in helping financial institutions achieve regulatory compliance with anti-money laundering laws. The KYC process ensures robust customer identification and secures sensitive customer information against breaches. Advanced digital solutions accelerate identity verification, significantly improving

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